Ever wonder what all those advertising terms really mean?
NEW - Different color from previous design.
ALL NEW - Parts are not interchangeable with previous design.
EXCLUSIVE - Imported product.
UNMATCHED - Almost as good as the competition.
FOOLPROOF OPERATION - No provision for adjustments.
ADVANCED DESIGN - The advertising agency doesn't understand it.
IT'S HERE AT LAST - Rush job. Nobody knew it was coming.
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